This contract provides all eligible agencies with baseline discounts on the placement of advertising in media across the following channels:
This contract is mainly utilised by third parties such as Advertising Services agencies. While the spend originates from government agencies, distribution and placement of that spend, further negotiations and added value is, in most cases, handled by third party advertising or media agencies.
Where spend is direct to vendors on this panel, there is no requirement for an AoG Services Order to be completed or agreed to by parties.
Eligible agencies are not required to sign a Letter of Accession (LoA) to a Memorandum of Understanding (MoU), in order to access the discounts available under this contract.
Baseline discounts vary per vendor. These discounts are the minimum discounts available to all government agencies, and can be used as a starting point for additional savings negotiated at time of sale.
While most AoG contracts include an administration fee as a way of recovering the cost of developing, sourcing, implementing and managing them, there is no administration fee on the Advertising Media contract due to the nature of the purchase lying mainly with third party media agencies.